SNKRS PASS: Nike Air Max 95 OG “Reverse Gradient” (NYC Only)

2025-04-11

Updated April 10th, 2025: The SNKRS Pass for the Nike Air Max 95 OG “Reverse Gradient” is scheduled go go live at 12 PM ET HERE. The draw will be open until 12:10pm ET. Those in the NYC area have an opportunity to enter for a chance to purchase the shoes, with pick-ups at the MoMA Design Store. The shoes have already sold out online.

Ahead of the worldwide launch of the Air Max 95 OG “Neon” on April 18th, Nike has snuck in a special surprise that throws back to the early design stages of the iconic running shoe. For the first time, Nike will be releasing the colorway found on Sergio Lozano’s sketches of the silhouette, characterized by a “Reverse Gradient” of the original Black/Grey/Volt colorway.

The shoes were announced on the evening of April 8th, 2025 at a special invite-only event at the MoMA Design Store in SoHo, NYC. With the help of NYC-based filmmaker Ben Solomon, Nike retold the story of the Air Max 95’s influence through the lens of downtown youth of the era, calling out style trends that included ski jackets, hip-packs, and, of course, the Air Max 95. After the film concluded, Nike announced the “Reverse Gradient”, surprising event-goers with an exclusive release.

Forward from: https://sneakernews.com/2025/04/08/nike-air-max-95-og-reverse-gradient-hm4738-001/